Glossary

Term	Definition
Asset	Assets in Webex Connect refer to one or more of: a. Numbers (long codes, short codes), Sender IDs, or Keywords required for sending and receiving SMS and/or voice messages b. Configured apps/instances for OTT channels including Email, Push and In-app Messaging, Apple Messages for Business, Facebook Messenger, WhatsApp, RCS, and more c. Configured instances of various integrations supported by Webex Connect
Apps	Refers to one or more 'Apps' that can be configured under 'Assets-Apps' section to send and receive messages over OTT channels such as email, Push and In-app Messaging, Apple Messages for Business, Facebook Messenger, WhatsApp, RCS, and more
Channel	Refers to communication channels that is used to send and/or receive messages and events.
User(s)	The term user refers to registered users on the Webex Connect platform. The users may have different roles, they are: Owner Full Access User Limited Access User Reports User * Restricted User
Developers	The term developer refers to the client developers who build applications using Webex Connect APIs, SDKs, or Flows.
Customer(s)	The term customer refers to the end consumers of Webex Connect users/clients.
Customerid	Customerid is a unique identifier for an end customer/consumer. It can be used to tie together the various channel identifiers for the same customer within the customer profile.
Fallback mechanism	A set of rules that attempt to carry out a request in sequence. If the first channel in the sequence is not applicable or not available to a customer then the next channel is evaluated.
Service	A service is a named workspace for managing a customer journey/communication flow within Webex Connect.
Flow Builder	A visual interface to build, deploy, and iterate end-to-end communication flows/journeys.
Rules	Rules are set of configured events to trigger an action/event.
Service key	The service key is required for all API calls to the Webex Connect platform.
Templates	A template is a pattern used for designing similar message or flow.
Hub secret	A value to create a signature for the notification data. This signature is used by the receiving server for verification.
Shortcode	Shortcodes are numerical numbers shorter than mobile numbers( 4 - 7 digit) and differ from one country to another. They are used to send/receive messages.
Keyword	A keyword in text messaging refers to unique terms, which can include letters and/or numbers, used for communicating between you and your customers. For example, if a bank asks you to text BALANCE to 55XX8, BALANCE is the keyword
Sender ID	A Sender ID (or from address) is a set of numbers or alphabets or alphanumeric string that represents the identity of the sender of an SMS message.
RTM	Real-Time-messaging. (Note: This is also called In-App messaging)
OTT	OTT stands for over-the-top. In OTT channels, content is delivered via an internet connection rather than through a traditional telco route.
Custom events	A custom event is an event listener with a user-defined parameter.
Smart links	Trackable short URLs with automated device based routing. Smart links are often used to simplify app-installations by creating a single link to redirect mobile users to relevant app stores on various mobile devices (e.g., Android vs iOS).
Service dashboard	The service dashboard is a consolidated view of metrics about the service health and number of messages sent and received for the configured channels.
Node	A Node is a discrete function that executes in a flow. Nodes encapsulate an action or a decision to form the basis of a flow
Node Events	A node event is a possible outcome of a node.
OTP	One-Time Password used for Two-Factor Authentication. Sometimes referred to as One-Time PIN.
Session Data	Session data are predefined session parameters for popular channel attributes. If necessary new session parameters can be defined.
Session ID	A session ID is generated when a flow is created.
Custom Logs	Each Node Session Parameters are logged on Node Entry or Node Exit. Custom log entries are added to flow transaction logs or to Logbook.
Transaction ID	The unique identification number assigned to a transaction within Webex Connect.
Logbooks	An application provided by Webex Connect to log custom logs for your flow executions. Each file that you create for capturing custom logs is referred to as a Logbook.
Flow versioning	A flow version refers to the unique instance of a published or work in progress flow. Whenever you start editing a published flow a new version of that flow is created.
Draft flow	A work-in-progress flow that is yet to be made live.
Live flow	A published flow within any service of Webex Connect.
Integrations	Nodes build with third-party APIs (to connect with their respective systems.)
CCSP	Contact Centre Service Provider. E.g., NICE InContact, Enghouse, Cisco, etc.
Debug Console	A visual interface provided by Webex Connect for viewing transaction details and troubleshooting issues.
WABA	A WhatsApp Business Account registered on Webex Connect.
IAM Policies	AWS Identity and Access Management Policies